{"id":5948,"date":"2024-01-19T14:25:44","date_gmt":"2024-01-19T10:25:44","guid":{"rendered":"https:\/\/www.matsh.co\/en\/?post_type=course&#038;p=5948"},"modified":"2026-05-19T22:43:37","modified_gmt":"2026-05-19T18:43:37","slug":"youth-business-development-training-program","status":"publish","type":"course","link":"https:\/\/matsh.co\/en\/course\/youth-business-development-training-program\/","title":{"rendered":"Youth Business Development Training Program"},"content":{"rendered":"<div style=\"background:var(--bg);border:1.5px solid var(--border);border-radius:16px;padding:36px 40px;margin-bottom:32px\">\n  <p style=\"font-size:1rem;color:var(--text);line-height:1.85;margin:0 0 24px\">Youth enterprise programmes across the Gulf, Africa and Asia are producing business plans in abundance. The businesses are another matter. Most youth entrepreneurship training teaches young people to describe a business idea in a structured format, it does not teach them the operational, financial and market realities of running one. The result is graduates with certificates and well-formatted plans who launch nothing, or launch something that collapses within six months because nobody addressed the gap between the idea and the viable business. This course trains the youth workers and enterprise practitioners who work with young entrepreneurs, giving them the specific knowledge, coaching skills and programme design capability to support young people all the way from idea to operating business.<\/p>\n  <div style=\"display:flex;flex-wrap:wrap;gap:14px\">\n    <div style=\"background:#fff;border:1.5px solid var(--border);border-radius:12px;padding:16px 20px;flex:1;min-width:130px;text-align:center\"><strong style=\"display:block;font-size:1.6rem;font-weight:800;color:var(--youth);line-height:1\">50%<\/strong><span style=\"font-size:.75rem;color:var(--muted);line-height:1.5;display:block;margin-top:5px\">of youth-owned businesses in Sub-Saharan Africa fail within the first two years, the majority due to management and market failures, not idea problems<\/span><\/div>\n    <div style=\"background:#fff;border:1.5px solid var(--border);border-radius:12px;padding:16px 20px;flex:1;min-width:130px;text-align:center\"><strong style=\"display:block;font-size:1.6rem;font-weight:800;color:var(--youth);line-height:1\">Vision 2030<\/strong><span style=\"font-size:.75rem;color:var(--muted);line-height:1.5;display:block;margin-top:5px\">targets a doubling of SME contribution to Saudi GDP, youth entrepreneurship is a central pillar of this agenda<\/span><\/div>\n    <div style=\"background:#fff;border:1.5px solid var(--border);border-radius:12px;padding:16px 20px;flex:1;min-width:130px;text-align:center\"><strong style=\"display:block;font-size:1.6rem;font-weight:800;color:var(--youth);line-height:1\">240+<\/strong><span style=\"font-size:.75rem;color:var(--muted);line-height:1.5;display:block;margin-top:5px\">enterprise practitioners trained by Matsh in youth business development across the Gulf, Africa and Asia<\/span><\/div>\n  <\/div>\n<\/div>\n\n<div class=\"ybd-pain\">\n  <p style=\"font-weight:700;font-size:1.05rem;margin:0;color:var(--navy)\">The youth enterprise practitioner challenges this course addresses:<\/p>\n  <ul>\n    <li>You run a business plan competition and the winners celebrate. You follow up six months later and nothing has launched<\/li>\n    <li>You deliver entrepreneurship training without understanding the specific market conditions young people are entering, your examples are from Silicon Valley, your participants are in Nairobi or Jeddah<\/li>\n    <li>You are helping a young person with their business idea but you are not sure whether the idea is viable, you do not have a structured way to assess viability honestly without discouraging them<\/li>\n    <li>Young women in your programme face barriers to entrepreneurship that go beyond skills: family opposition, restricted mobility, inability to access male supplier networks, and you do not know how to address these<\/li>\n    <li>The young entrepreneurs you supported who launched businesses are struggling alone six months later with no ongoing support<\/li>\n  <\/ul>\n  <p style=\"margin:16px 0 0;font-weight:700;color:var(--youth);font-size:.97rem\">This course gives enterprise practitioners the business knowledge, coaching skills and programme design capability to support young people from idea to viable, operating business.<\/p>\n<\/div>\n\n<h2 class=\"ybd-sh\">Who Should Attend<\/h2>\n<div class=\"ybd-cards\">\n  <div class=\"ybd-card\"><div style=\"font-size:1.8rem\">\ud83c\udfe2<\/div><h4>Youth Enterprise Programme Staff<\/h4><p>Staff in incubators, accelerators and enterprise development programmes working with young entrepreneurs.<\/p><\/div>\n  <div class=\"ybd-card\"><div style=\"font-size:1.8rem\">\ud83e\udd1d<\/div><h4>Youth Workers Adding Enterprise<\/h4><p>Youth development practitioners adding enterprise and business development components to their programmes.<\/p><\/div>\n  <div class=\"ybd-card\"><div style=\"font-size:1.8rem\">\ud83c\udfdb\ufe0f<\/div><h4>Government Enterprise Programme Staff<\/h4><p>Ministry staff running youth entrepreneurship programmes within Vision 2030, national youth employment and MSME strategies.<\/p><\/div>\n  <div class=\"ybd-card\"><div style=\"font-size:1.8rem\">\ud83c\udf0d<\/div><h4>NGO and INGO Livelihoods Staff<\/h4><p>Livelihoods and economic empowerment programme staff in NGOs who include enterprise development components.<\/p><\/div>\n  <div class=\"ybd-card\"><div style=\"font-size:1.8rem\">\ud83d\udcca<\/div><h4>Business Mentors and Coaches<\/h4><p>Mentors working with young entrepreneurs who want a structured coaching approach for business development support.<\/p><\/div>\n  <div class=\"ybd-card\"><div style=\"font-size:1.8rem\">\ud83d\udcb0<\/div><h4>Youth Microfinance Practitioners<\/h4><p>Microfinance and savings group practitioners who want to complement financial support with business development skills.<\/p><\/div>\n<\/div>\n\n<div class=\"ybd-gains\">\n  <h2 style=\"font-size:1.45rem;font-weight:800;color:var(--navy);margin:0 0 6px\">What You Will Leave With<\/h2>\n  <p style=\"color:var(--text);margin:0 0 24px;font-size:.95rem\">A complete youth business development practitioner toolkit.<\/p>\n  <div class=\"ybd-gain-grid\">\n    <div class=\"ybd-gain\"><span class=\"ybd-ck\">\u2713<\/span><span><strong>Business viability assessment framework<\/strong> for evaluating young people's business ideas honestly and supportively<\/span><\/div>\n    <div class=\"ybd-gain\"><span class=\"ybd-ck\">\u2713<\/span><span><strong>Market analysis toolkit<\/strong> for GCC, African and Asian market contexts<\/span><\/div>\n    <div class=\"ybd-gain\"><span class=\"ybd-ck\">\u2713<\/span><span><strong>Business development coaching framework<\/strong>, structured one-to-one support from idea to launch<\/span><\/div>\n    <div class=\"ybd-gain\"><span class=\"ybd-ck\">\u2713<\/span><span><strong>Financial fundamentals training guide<\/strong> for teaching young entrepreneurs to manage their business finances<\/span><\/div>\n    <div class=\"ybd-gain\"><span class=\"ybd-ck\">\u2713<\/span><span><strong>Gender-sensitive enterprise support framework<\/strong> for reaching and supporting young women entrepreneurs<\/span><\/div>\n    <div class=\"ybd-gain\"><span class=\"ybd-ck\">\u2713<\/span><span><strong>Post-launch support programme design<\/strong>, the ongoing support that determines whether businesses survive year one<\/span><\/div>\n    <div class=\"ybd-gain\"><span class=\"ybd-ck\">\u2713<\/span><span><strong>Access to finance guide<\/strong>, the funding landscape for young entrepreneurs in Gulf, African and Asian markets<\/span><\/div>\n    <div class=\"ybd-gain\"><span class=\"ybd-ck\">\u2713<\/span><span><strong>Youth enterprise programme design framework<\/strong>, from needs assessment to theory of change to evaluation<\/span><\/div>\n  <\/div>\n<\/div>\n\n<h2 class=\"ybd-sh\">Programme Outline<\/h2>\n\n<div class=\"ybd-day\">\n  <div class=\"ybd-dh\"><div class=\"ybd-dn\">1<\/div><strong>Youth Entrepreneurship in Context and Business Viability Assessment<\/strong><\/div>\n  <div class=\"ybd-db\">\n    <p><strong>Why this module matters:<\/strong> Supporting young entrepreneurs without understanding the specific market context they are entering produces irrelevant support. Module 1 builds the market knowledge and viability assessment skills that practitioners need before they can help young people effectively.<\/p>\n    <ul>\n      <li>Youth entrepreneurship in the Gulf, Africa and Asia: opportunity, necessity, and the difference between them<\/li>\n      <li>The specific market environments young entrepreneurs face in GCC, African and Asian contexts<\/li>\n      <li>Assessing business viability: problem-solution fit, market size, competition, margins, founder capability<\/li>\n      <li>How to give honest viability feedback without destroying motivation<\/li>\n      <li>Vision 2030 enterprise support ecosystem in Saudi Arabia: Monshaat, Kafalah, Badir, and their implications for practitioners<\/li>\n      <li>Workshop: participants assess a range of young entrepreneur business ideas using the viability framework<\/li>\n    <\/ul>\n  <\/div>\n<\/div>\n\n<div class=\"ybd-day\">\n  <div class=\"ybd-dh\"><div class=\"ybd-dn\">2<\/div><strong>Business Development Coaching and Financial Foundations<\/strong><\/div>\n  <div class=\"ybd-db\">\n    <p><strong>Why this module matters:<\/strong> Business development support that gives young people advice rather than building their capability produces dependency. Module 2 builds the coaching approach and financial literacy teaching skills that develop independent, capable young entrepreneurs.<\/p>\n    <ul>\n      <li>Business development coaching vs mentoring vs advice: why the distinction matters and how to coach rather than advise<\/li>\n      <li>Structured coaching conversations for business development: from problem identification to action commitment<\/li>\n      <li>Teaching financial fundamentals to young entrepreneurs: revenue, costs, cash flow, pricing for profit<\/li>\n      <li>Common financial mistakes young entrepreneurs make, and how to build the habits that prevent them<\/li>\n      <li>Separating business and personal finances: the most important habit a young entrepreneur can build<\/li>\n      <li>Role-play: participants practice a business development coaching conversation<\/li>\n    <\/ul>\n    <p><em style=\"color:var(--muted);font-size:.85rem\">Session includes: coaching conversation practice with peer feedback<\/em><\/p>\n  <\/div>\n<\/div>\n\n<div class=\"ybd-day\">\n  <div class=\"ybd-dh\"><div class=\"ybd-dn\">3<\/div><strong>Marketing, Sales and Digital Business for Young Entrepreneurs<\/strong><\/div>\n  <div class=\"ybd-db\">\n    <p><strong>Why this module matters:<\/strong> Young entrepreneurs in GCC, African and Asian markets need marketing and sales approaches that reflect the actual channels and dynamics of their markets. Module 3 builds the practitioner knowledge to teach and coach these effectively.<\/p>\n    <ul>\n      <li>Marketing for young entrepreneurs in GCC markets: Instagram, Snapchat, WhatsApp Business, TikTok as primary channels<\/li>\n      <li>Marketing for young entrepreneurs in African markets: WhatsApp, Facebook, market associations, word-of-mouth<\/li>\n      <li>The customer discovery process: teaching young entrepreneurs to talk to customers before building products<\/li>\n      <li>Sales skills for young entrepreneurs: pitching, handling objections, closing, following up<\/li>\n      <li>Digital business models for young entrepreneurs: e-commerce, service delivery, digital products<\/li>\n      <li>Workshop: participants design a marketing and sales coaching curriculum for a specific young entrepreneur group<\/li>\n    <\/ul>\n  <\/div>\n<\/div>\n\n<div class=\"ybd-day\">\n  <div class=\"ybd-dh\"><div class=\"ybd-dn\">4<\/div><strong>Gender-Sensitive Enterprise Support and Access to Finance<\/strong><\/div>\n  <div class=\"ybd-db\">\n    <p><strong>Why this module matters:<\/strong> Young women entrepreneurs face specific barriers that require specific support approaches. And without access to finance, many viable young entrepreneur businesses cannot launch. Module 4 covers both.<\/p>\n    <ul>\n      <li>Gender barriers to youth entrepreneurship in GCC, African and Asian contexts: mobility, networks, family opposition, finance access<\/li>\n      <li>Supporting young women entrepreneurs: specific programme design and coaching approaches<\/li>\n      <li>The finance landscape for young entrepreneurs: microfinance, savings groups, government grants, angel investment, crowdfunding<\/li>\n      <li>Youth entrepreneur finance in the Gulf: Monshaat funding programmes, Kafalah guarantees, youth-specific bank products<\/li>\n      <li>Youth entrepreneur finance in Africa: savings and credit cooperatives, youth development funds, impact investors<\/li>\n      <li>Preparing young entrepreneurs for finance applications: what lenders and investors want to see<\/li>\n    <\/ul>\n  <\/div>\n<\/div>\n\n<div class=\"ybd-day\">\n  <div class=\"ybd-dh\"><div class=\"ybd-dn\">5<\/div><strong>Post-Launch Support and Programme Design<\/strong><\/div>\n  <div class=\"ybd-db\">\n    <p><strong>Why this module matters:<\/strong> The support young entrepreneurs need after launch is different from the support they need before it, and most programmes stop at launch. Module 5 covers ongoing support design and closes with each participant's youth enterprise programme improvement plan.<\/p>\n    <ul>\n      <li>Why post-launch support is the most important and most neglected component of youth enterprise programmes<\/li>\n      <li>Post-launch support models: peer networks, alumni mentoring, regular check-ins, crisis support<\/li>\n      <li>Recognising and responding to business failure with young entrepreneurs: how to fail productively<\/li>\n      <li>Programme design for youth business development: needs assessment, theory of change, curriculum, support model, evaluation<\/li>\n      <li>Measuring enterprise programme outcomes: beyond business plans to sustainable businesses<\/li>\n      <li>Programme improvement plan: specific changes each participant commits to making in their enterprise support approach<\/li>\n    <\/ul>\n  <\/div>\n<\/div>\n\n<div style=\"border:1.5px solid var(--border);border-radius:14px;overflow:hidden;margin-bottom:44px\">\n  <div style=\"background:rgba(27,143,110,.08);padding:18px 24px;border-bottom:1px solid var(--border)\"><strong style=\"color:var(--navy)\">Course At a Glance<\/strong><\/div>\n  <table style=\"width:100%;border-collapse:collapse;font-size:.9rem\">\n    <tr style=\"border-bottom:1px solid var(--border)\"><td style=\"padding:14px 24px;font-weight:600;color:var(--navy);width:35%\">Locations<\/td><td style=\"padding:14px 24px;color:var(--text)\">Riyadh, Lagos, Nairobi, Dubai, Online<\/td><\/tr>\n    <tr style=\"border-bottom:1px solid var(--border);background:var(--bg)\"><td style=\"padding:14px 24px;font-weight:600;color:var(--navy)\">Methodology<\/td><td style=\"padding:14px 24px;color:var(--text)\">60% applied, viability assessments, coaching practice, curriculum design workshops<\/td><\/tr>\n    <tr><td style=\"padding:14px 24px;font-weight:600;color:var(--navy)\">What's Included<\/td><td style=\"padding:14px 24px;color:var(--text)\">Workbook, viability assessment tool, coaching framework, financial training guide, programme design template, finance landscape guide, certificate<\/td><\/tr>\n  <\/table>\n<\/div>\n\n<h2 class=\"ybd-sh\">Common Questions<\/h2>\n<div style=\"margin-bottom:44px\">\n  <div class=\"ybd-faq\"><p class=\"ybd-fq\">Is this course for practitioners supporting young entrepreneurs, or for young entrepreneurs themselves?<\/p><p class=\"ybd-fa\">This course is for practitioners, youth workers, enterprise programme staff, coaches and mentors, who support young entrepreneurs. It builds the practitioner's knowledge and skills, not the young entrepreneur's directly. If you are looking for a course for young entrepreneurs themselves, the Business Management for Female Entrepreneurs course or our in-house enterprise training programmes may be more relevant.<\/p><\/div>\n  <div class=\"ybd-faq\"><p class=\"ybd-fq\">Does the course address informal sector entrepreneurship?<\/p><p class=\"ybd-fa\">Yes. A significant portion of the course is built around supporting young entrepreneurs operating in or entering the informal economy, which is the dominant economic reality for most young people in Sub-Saharan Africa and parts of Asia. We do not assume a formal business environment.<\/p><\/div>\n<\/div>\n\n<h2 class=\"ybd-sh\">Related Courses<\/h2>\n<div class=\"ybd-rel-grid\">\n  <a class=\"ybd-rel\" href=\"\/en\/course\/managing-youth-economic-development-projects\/\">Managing Youth Economic Development<\/a>\n  <a class=\"ybd-rel\" href=\"\/en\/course\/essential-business-management-skills-for-female-entrepreneurs\/\">Business Management for Women Entrepreneurs<\/a>\n  <a class=\"ybd-rel\" href=\"\/en\/course\/feasibility-studies-and-business-planning-course\/\">Feasibility Studies and Business Planning<\/a>\n  <a class=\"ybd-rel\" href=\"\/en\/course\/mentoring-skills-for-youth-development-professionals\/\">Mentoring Skills<\/a>\n<\/div>\n\n<div class=\"ybd-cta\">\n  <h3>Business Plans Do Not Build Businesses. Practitioners Who Know What They Are Doing Do.<\/h3>\n  <p>Join enterprise practitioners from across the Gulf, Africa and Asia who have built the knowledge, coaching skills and programme design capability to support young people all the way from idea to viable, operating business.<\/p>\n  <div style=\"display:flex;flex-wrap:wrap;gap:14px;justify-content:center\">\n    <a href=\"\/en\/register\/?course=Youth+Business+Development\" style=\"background:var(--youth);color:#fff;padding:14px 32px;border-radius:8px;font-weight:700;text-decoration:none;font-size:1rem\">Register Now<\/a>\n    <a href=\"\/en\/upcoming-courses\/?course=youth-business-development-training-program\" style=\"background:transparent;color:#fff;border:2px solid rgba(255,255,255,.6);padding:14px 32px;border-radius:8px;font-weight:700;text-decoration:none;font-size:1rem\">View All Dates<\/a>\n    <a href=\"\/en\/contact-us\/?type=inhouse&amp;course=Youth+Business+Development\" style=\"background:transparent;color:#fff;border:2px solid rgba(255,255,255,.6);padding:14px 32px;border-radius:8px;font-weight:700;text-decoration:none;font-size:1rem\">In-House for My Team<\/a>\n  <\/div>\n<\/div>\n\n<div class=\"scard\">\n                <div class=\"sdate\"><span class=\"sday\">13<\/span><span class=\"smon\">Jul 2026<\/span><\/div>\n                <div>\n                    <div class=\"si-title\"><a href=\"https:\/\/matsh.co\/en\/course\/youth-business-development-training-program\/\" style=\"color:var(--navy);text-decoration:none;font-weight:700\">Youth Business Development Training Program<\/a><\/div>\n                    <div class=\"si-venue\">\ud83d\udccd Kuwait City<\/div>\n                    <div class=\"si-badges\"><span class=\"badge bn\">In-person<\/span><\/div>\n                <\/div>\n                <div class=\"sr\">\n                    <div class=\"sr-p\">USD 2,850<\/div>\n                    <div class=\"sr-d\">5 Days<\/div>\n                    <a href=\"https:\/\/matsh.co\/en\/register\/?cn=Youth%20Business%20Development%20Training%20Program&#038;cid=youth-business-development-training-program&#038;venue=Kuwait%20City&#038;date=13%20Jul%202026&#038;price=2850&#038;currency=USD&#038;duration=5%20Days&#038;sid=8056\" class=\"btn btn-a sm\" style=\"margin-top:8px\">Register \u2192<\/a>\n                <\/div>\n            <\/div><div class=\"scard\">\n                <div class=\"sdate\"><span class=\"sday\">14<\/span><span class=\"smon\">Sep 2026<\/span><\/div>\n                <div>\n                    <div class=\"si-title\"><a href=\"https:\/\/matsh.co\/en\/course\/youth-business-development-training-program\/\" style=\"color:var(--navy);text-decoration:none;font-weight:700\">Youth Business Development Training Program<\/a><\/div>\n                    <div class=\"si-venue\">\ud83d\udccd Lagos<\/div>\n                    <div class=\"si-badges\"><span class=\"badge bn\">In-person<\/span><\/div>\n                <\/div>\n                <div class=\"sr\">\n                    <div class=\"sr-p\">USD 1,800<\/div>\n                    <div class=\"sr-d\">5 Days<\/div>\n                    <a href=\"https:\/\/matsh.co\/en\/register\/?cn=Youth%20Business%20Development%20Training%20Program&#038;cid=youth-business-development-training-program&#038;venue=Lagos&#038;date=14%20Sep%202026&#038;price=1800&#038;currency=USD&#038;duration=5%20Days&#038;sid=8086\" class=\"btn btn-a sm\" style=\"margin-top:8px\">Register \u2192<\/a>\n                <\/div>\n            <\/div><div class=\"scard\">\n                <div class=\"sdate\"><span class=\"sday\">28<\/span><span class=\"smon\">Sep 2026<\/span><\/div>\n                <div>\n                    <div class=\"si-title\"><a href=\"https:\/\/matsh.co\/en\/course\/youth-business-development-training-program\/\" style=\"color:var(--navy);text-decoration:none;font-weight:700\">Youth Business Development Training Program<\/a><\/div>\n                    <div class=\"si-venue\">\ud83d\udccd Lagos<\/div>\n                    <div class=\"si-badges\"><span class=\"badge bn\">In-person<\/span><\/div>\n                <\/div>\n                <div class=\"sr\">\n                    <div class=\"sr-p\">USD 1,800<\/div>\n                    <div class=\"sr-d\">5 Days<\/div>\n                    <a href=\"https:\/\/matsh.co\/en\/register\/?cn=Youth%20Business%20Development%20Training%20Program&#038;cid=youth-business-development-training-program&#038;venue=Lagos&#038;date=28%20Sep%202026&#038;price=1800&#038;currency=USD&#038;duration=5%20Days&#038;sid=7983\" class=\"btn btn-a sm\" style=\"margin-top:8px\">Register \u2192<\/a>\n                <\/div>\n            <\/div><div class=\"scard\">\n                <div class=\"sdate\"><span class=\"sday\">09<\/span><span class=\"smon\">Nov 2026<\/span><\/div>\n                <div>\n                    <div class=\"si-title\"><a href=\"https:\/\/matsh.co\/en\/course\/youth-business-development-training-program\/\" style=\"color:var(--navy);text-decoration:none;font-weight:700\">Youth Business Development Training Program<\/a><\/div>\n                    <div class=\"si-venue\">\ud83d\udccd Doha<\/div>\n                    <div class=\"si-badges\"><span class=\"badge bn\">In-person<\/span><\/div>\n                <\/div>\n                <div class=\"sr\">\n                    <div class=\"sr-p\">USD 2,850<\/div>\n                    <div class=\"sr-d\">5 Days<\/div>\n                    <a href=\"https:\/\/matsh.co\/en\/register\/?cn=Youth%20Business%20Development%20Training%20Program&#038;cid=youth-business-development-training-program&#038;venue=Doha&#038;date=09%20Nov%202026&#038;price=2850&#038;currency=USD&#038;duration=5%20Days&#038;sid=8120\" class=\"btn btn-a sm\" style=\"margin-top:8px\">Register \u2192<\/a>\n                <\/div>\n            <\/div><a href=\"https:\/\/matsh.co\/en\/upcoming-courses\/?course=youth-business-development-training-program\"\n               style=\"display:inline-flex;align-items:center;gap:4px;margin-top:12px;font-size:.84rem;font-weight:600;color:var(--teal)\">\n               View all dates for this course \u2192\n             <\/a>","protected":false},"excerpt":{"rendered":"<p>Youth enterprise programmes across the Gulf, Africa and Asia are producing business plans in abundance. The businesses are another matter. Most youth entrepreneurship training teaches young people to describe a business idea in a structured format, it does not teach them the operational, financial and market realities of running one. The result is graduates with&#8230;<\/p>\n","protected":false},"featured_media":5949,"template":"","meta":{"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":""},"course_pillar":[],"class_list":["post-5948","course","type-course","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/matsh.co\/en\/wp-json\/wp\/v2\/course\/5948","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/matsh.co\/en\/wp-json\/wp\/v2\/course"}],"about":[{"href":"https:\/\/matsh.co\/en\/wp-json\/wp\/v2\/types\/course"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/matsh.co\/en\/wp-json\/wp\/v2\/media\/5949"}],"wp:attachment":[{"href":"https:\/\/matsh.co\/en\/wp-json\/wp\/v2\/media?parent=5948"}],"wp:term":[{"taxonomy":"course_pillar","embeddable":true,"href":"https:\/\/matsh.co\/en\/wp-json\/wp\/v2\/course_pillar?post=5948"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}